In an evident attempt to retain its market-dominating position in the
fiercely competitive smartphone and tablet arena, tech giant Apple is
reportedly preparing for a busy close to the ongoing year, with the
launch of new iPhone and iPad models.
According to unidentified sources aware of the proceedings at Apple, a
new iPhone model - and probably even a budget iPhone aimed at
smartphone users in developing countries - will be unveiled by the
company at a September 10 event.
Along with hinting at the possible introduction of a new iPhone model
at the September event, two sources have also revealed that Apple will
also launch new iPad models in the coming months. These models will
include an iPad with a sleeker body design, as well as an iPad Mini with
a high-resolution screen.
The speculated update of the iPhone and iPad models by Apple will
give the company the ability to unveil a refreshed lineup of its
best-selling products to consumers, ahead of the holiday shopping season
this year.
Noting that the reported releases of new iPhone and iPad models come
at a critical time for Apple, whose stock has plunged by one-third from a
record high last September, analyst Brian Marshall - from the ISI Group
in San Francisco - hinted at the dearth of new products from the
company; and said: "To drive growth, you need to have that next iPhone
and iPad refreshed."(via)
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